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Boom In Influencer Marketing

Influencer Marketing means that the companies use key leaders to deliver their brand message to the broader audience. Influencer marketing is bound to see a rise due to the majority population being active on social media. More than 30% of the marketer’s plan to increase their budget for influencer marketing. One of the selection processes for a leader is controversy. Companies prefer…

Technology is an Addiction

Today’s world runs on machines, there’s nothing we do ourselves everything from calculation to cooking everything has been taken care of, hasn’t it? Do we struggle to do anything? Of course we don’t. Technology has reached a tremendous height in this fast paced world, we all are attached to technology so much and it has become a part of our life. It…

The Startup Ecosystem

With this dynamic environment, each one has an opportunity to learn, explore and grow. Each one can have a settled future if he/she has a legit plan. Well, yes with the word “plan” I’m referring to one’s startup. With the advent of growing technology, it is no secret that every Tom, Dick and Harry identifies themselves as an ‘entrepreneur’ belonging to a…

When Instagram became one of the most important marketing platforms.

In this growing world, business is not just done through physical companies but also through apps that help companies achieve a wider reach. Yes, today we’re going to look at one such strong social media app that has millions of users and is used as a platform for social media marketing. Instagram marketing is the way that brands use Instagram to connect…

Interview with Sonam Sharma

Sonam Sharma has worked in numerous creative fields, ranging from Copywriting to Social Media Marketing, from Graphic Design to Art with a background in Design & I.T. from England and English Literature from Delhi University. Apart from working as a Designer and a Copywriter for various clients in India as well as internationally, she happens to be passionate about everything ‘Art’. Specializing…